Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun


Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Putting your shades on has never been this good with Ray-Ban’s bold new collection that transforms as you go about your day, evolving and syncing with you every move!

The Ray-Ban Change Collection features the iconic brand’s first photochromic frames, designed to adapt seamlessly with changing light conditions. Exclusively launched at British optical store,Vision Express, this new collection of frames and sunglasses are not only revolutionizing eyewear technology but also elevating your everyday style, making you look fashion-forward whenever you step in and out of the sun!

The new collection was launched in the Philippines last Aug. 14 at the newly opened Vision Express store at The Podium Mall in Mandaluyong City. The Beat Manila got a first look at their fabulous new branch filled with all the latest eyewear collections from top designer brands, and even got to try the impressive ‘Visionbot,’ the latest AI technology used for eye examinations and diagnostics which is available exclusively with Vision Express.

Read on to learn more about Ray-Ban’s ever-changing frames and how Vision Express is committing to improving Filipino’s eye health through revolutionary tech and delivering not only the trendiest sunglasses and frames, but also innovative and revolutionary eyewear that perfectly suits you.

Ray-Ban Change: Two Frames in One Yup, you read that right. The Ray-Ban Change Collection fuses fashion and innovation in their Wayfarer frames, which literally changes color once exposed to light. It will only take a few seconds before you see these frames transform into a multi-colored patterned frame. It’s as if you’ve switched shades before heading outdoors!

The frames are made with newly patented acetate technology and photochromic dyes that react to UV light and unveil artfully designed patterns when outdoors. This advanced photochromic technology was developed in partnership with Transitions®.


Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Photo from The Beat Asia.

Indoors, the frames reflect a sophisticated, solid color, making them versatile accessories for any setting. Talk about making a fashion statement!

It’s currently available in four basic colors that all reveal stylish striped pattern designs once exposed to light.


Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Photo from The Beat Asia.

“The idea is you want to look different without actually having to go through the effort of changing your pair,” Vision Express Marketing Head Mini Paul explained at the launch event. “It’s revolutionary, it’s exciting, it’s something that no one else has done before and as always, Vision Express takes extreme pride in leading the change.”.

The frames are priced from P15,990 to P19,990.

Experience the Visionbot
There’s a well-known proverb that says the “eyes are the windows to the soul.” Although it’s a metaphoric way of saying our eyes tell our feelings, it can in fact also tell a lot about our current physical health conditions.

The Visionbot is a smart, cutting-edge AI technology used in the interpretation of the Fundas examination, the visualization of the retina which can provide information about a particular medical diagnosis. Beyond providing your eye grade and detecting eye diseases, it also offers pre-diagnosis advanced screening for other diseases such as diabetes and hypertension.

The Visionbot also provides a quicker diagnostic for doctors and brings delight to their patients as they’re able to get accurate, more comprehensive, and overall better results for their eye examinations.


Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Photo from The Beat Asia.

If we told you that the Visionbot can provide the diagnostics in just under 3 minutes, would you have believed us? To be honest, we couldn’t believe it too, so we had to try it ourselves. Dr. Bineeta Das from Vision Express Podium gave us an impressive demonstration that erased all of our doubts!

After you fill in your details on the form, the doctor inputs them into the system and the process begins. You will simply look into the machine’s eyeholes (like looking into a telescope) and try not to blink as the bot scans your eyes. A minute passes (it honestly felt like seconds), and you’re done! The results may take a minute or two to render, but once you have it, you’ll be able to see a comprehensive report detailing your eye health screening from visual acuity to blood pressure checks.


You can book your FREE exam [here]


Explore exclusive eyewear collections and meet your perfect pair!

If there’s one thing Vision Express takes pride in, it’s being a visionary in the eyewear revolution. They provide Filipinos with the most advanced and precise eye care experience through FREE exams and innovative frame collections. It is no surprise how they have become the leading optical chain in the country.

“Our goal is to take care of your eyes for generations and generations to come,” Neelam Gopwani Chainani, Managing Director of Vision Express, stated as they opened the 62nd Vision Express store in the Philippines at the fourth level of the Podium Mall.


Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Photo from The Beat Asia.


Vision Express doesn’t only offer eye care but also helps you find the right pair with their Fitting Guides that help determine the right frame for your face shape, skin tone, and even hair color!


Fitting Guides at Vision Express


Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Photo from The Beat Asia.


Just like with the Ray-Ban Change collection, Vision Express strives to be the leader in change, offering a wide range of the most stylish sunglasses and frames from brands such as Tom Ford, Prada, and Armani.


“Every time there’s something contemporary, something different, we make sure that we’re there ahead of everyone else to be able to bring that technology to the country,” Mini said as she showcased the latest Ray-Ban collection, as well as the first-ever Porsche Design eyewear in the country, featuring a full comprehensive sun and frame collection!.



Vision Express Unveils New Ray-Ban Frames that ‘Change’ Under the Sun

Photo from The Beat Asia.


The beauty about Porshe Designs is that it’s like an extension of the car. The iconic car company has been known to produce durable, high-performing, and high-quality cars and all of that has been applied to their eyewear. Mini also mentioned how they’ve included small details in the design such as the actual tire of the car applied to the frame’s rims, showcasing a sleek and durable design.


At the event, Neelam also told as about their Cartier set and how you can get custom frames made in Italy, which will be delivered in just two months! This offer can be availed exclusively at Vision Express.


Discover the latest eyewear innovations and trendiest frames in the market by following Vision Express Philippines on Instagram and Facebook.


Special thanks to The Beat Manila for featuring our store. You can read the original article [here]


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