Conquering Myopia with Vision Express Back-to-School Campaign

Myopia, commonly known as nearsightedness, is a widespread vision condition that affects millions of individuals worldwide. Myopia is a refractive error that causes distant objects to appear blurry, while nearby objects remain clear. The condition occurs when the eyeball's shape causes light to focus in front of the retina, instead of directly on it. Although myopia is primarily influenced by genetics, environmental factors such as excessive screen time and a lack of outdoor activities can exacerbate its development.

As children and young adults gear up for the new school year, Vision Express recognizes the importance of addressing myopia and its potential impact on academic performance and daily life. Through its back-to-school campaign, Vision Express provides practical solutions and stylish options to tackle myopia effectively.

It starts off with the student-friendly complete Tony Morgan eyeglasses package that can be purchased for as low as 990 Pesos. The lenses are upgradable to correct myopia and offer clear, comfortable vision for students and individuals of all ages.

Vision Express also offers designer frames through its My First Ray-Ban and My First Designer Brand Collection that comes at a pocket-friendly price of P4990.

Each eyeglass package in the Vision Express back-to-school campaign comes as a complete package, equipped with multicoated lenses that reduce glare and improve visual acuity. Furthermore, Vision Express offers a free eye exam, enabling customers to receive a comprehensive assessment of their vision and accurate prescriptions for myopia.

Let Vision Express be your partner in conquering myopia and embracing a future filled with clarity and endless possibilities. Visit Vision Express today!

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About Vision Express Vision Express is one of the Philippines’ leading optical chains bringing the latest eyecare technology and over 60+ designer eyewear brands. Vision Express is owned by House of Branded Lifestyle Inc.